- Engage your visitors
- Direct their enquiries
- Issue a call to action
- Convert visitors to customers.
Welcome to the most difficult battle in the online marketplace: increasing conversions to turn a browser into a buyer.
Google and effective search engine optimisation (SEO) can drive traffic to your site, but engaging searchers and turning a visitor into a customer is how businesses survive, and a Live Layer on your site can do it in a way nothing else can!
Consider your traditional shopping habits: you are much more likely to browse further or make a purchase when engaged by a positive salesperson that understands your needs and accurately represents their products or services. Let a Live Layers web actor become your online salesperson to ensure your visitors convert to customers!
Adding a web salesperson to your site engages the enquirer, establishes rapport, builds trust, increases your click through rate (CTR), bypasses 'information overload' and ‘searcher discomfort’ with streamlined, directive messages, and raises the profile of your site - all this in just a few seconds of screen time!
Live Layers presenters greet your customers as a positive, confident host, maintain eye contact and can issue clear directives and firm call to action regarding your products, services, key messages or special offers. A carefully constructed Live Layer presentation uses the presenter as a 'guide' through the site, taking visitors on a 'tour' of key pages and leaving them with a strong sign off on your contact page.
Utilising Live Layers can also allow you, or a representative of your company, to step in front of the camera to personally greet customers on your site - so a visit to your website is an instant meet-and-greet with the company owner! You’ve automatically established trust and a relationship with your visitor, and increased the likelihood of customer retention, contact and conversion!
Your website is more than just an online business card – incorporate Live Layers and put your site to work for you!




